‘CityReachers’ wants to package customized Bibles in your Sunday paper.
I like it! Now here’s another idea…why not try and get churches in local areas to sponsor the Bible-with-newspaper program? That way the newspaper subscribers get a local feel for who is behind the Bible-drop. Taking it a step farther…the readers just may go and visit that local church that sponsored the distribution. How do you like them apples?!
– Alexander, The ScroogeReport.com
July 31, 2007
FORT WORTH, Texas: A Christian ministry wants to deliver custom-designed Bibles to newspaper subscribers around the United States as part of an effort to find innovative ways to spread a Christian message. But not everyone thinks that is a good idea.
International Bible Society-Send the Light plans to spend hundreds of thousands of dollars to distribute Bibles with 11 newspapers during 2007 and 2008. New Testaments would be packaged in pouches on the outside of newspapers, much like soap or other sample products.
The Fort Worth Star-Telegram announced in May it would deliver more than 200,000 New Testaments the last Sunday of the year. David House, the newspaper’s reader advocate, said he received about 70 e-mails split between supporters and those opposed to packaging the scriptures with newspapers.
“Do you have any idea how blatantly offensive this boneheaded move is to the thinking public?” one reader wrote.
CityReachers is the name of this project hosted by International Bible Society-Send the Light.